You’ll know exactly what you offer, how, and to whom–gain confidence and clarity in what your brand symbolizes.
- Discovery research
- Marketing roadmap
- Voice & tone
- Audience insight
Identity & Web Design
You’ll get an identity experience that represents your core values while instilling trust and igniting excitement.
- Marketing sites
- Content strategy
Nice Things Said by Nice People
We had a daunting task to rebrand our organization and develop new digital and print materials as well. Joni and the team at YupGup were amazing to work with! She took the whole project and broke it down for us into easily managed pieces that she guided us through. She truly listened to our ideas and requirements and her creativity with both the design and implementation was impressive. Her ability to allow us flexibility while still keeping us on target was so refreshing. On top of everything else, she kept this project going even when we were hit with a pandemic!
Joni and her team are incredibly organized and created a home base we could access at any time to see where we were in the process, check on task progress, and share elements with our board of directors. Through it all, she kept a positive, fun attitude that kept us all excited and motivated throughout the process. In a nutshell, Joni made a difficult task easy for us, made the experience enjoyable, and delivered truly extraordinary content that exceeded our expectations.
Paige Baione, former Embrace Executive Director
Working with YupGup was a joy. We worked together on two different projects with much different scope, budget, and audiences. In both cases, they took great care in understanding the feeling we were trying to communicate. We couldn’t be happier with the work they produced.
Jamison Dance, React Conf Organizer and Soft Skills Engineering Host
I got the impression that YupGup understood my target audience better than I did. Joni went above and beyond to create a brand that my customers love.
Jesse Shawl, Founder of UpDog
I’ve had a great experience working with Joni and Michael. Their excellent design and code skills are a perfect combination. They were easy to work with and knowledgeable every step of the way and I am very happy with the result!
Katherine Michel, DjangoCon US Website Chair
Meet the Gups
We’re introverts who have been charming people through design for decades and super duper excited to get to know you!